There's been some counterpoints to the "new PR model" published a few weeks ago, which I feel obligated to mention.
The basic point is that it's better to keep your press release on your site rather than send it through an aggregator to be published everywhere.
Why? Because SEO and SM-utilization dictate that it's better to have many people viewing one post and commenting on it than it is to have many posts each with one comment.
Read Hubspot's Mike Volpe's entire article here.
The basic point is that it's better to keep your press release on your site rather than send it through an aggregator to be published everywhere.
Why? Because SEO and SM-utilization dictate that it's better to have many people viewing one post and commenting on it than it is to have many posts each with one comment.
Read Hubspot's Mike Volpe's entire article here.
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